
In what is probably the wildest thing I have seen thus far at NAB 2013, RED has built a ridiculous clean room for its engineers to perform Dragon camera builds on the show floor – complete with windows for spectators to watch the magic happen.

For a little background, EPIC and SCARLET owners also have the option to upgrade their cameras’ sensors to the 6K Dragon sensor for around $10k. The upgrade program has finally begun with quite the spectacle here at NAB 2013. The EPIC-M Dragon starts at $29k.
Check out the rest of the images below for a closer look at this impressive process. [click to continue…]

Round 2 ladies and gentlemen.
Recall a couple months back when RED initiated suit against Sony for patent infringement by Sony’s F65, F55 and F5 cinema cameras. RED wanted to literally have Sony’s cameras pulled from shelves and destroyed.
Now, it’s Sony’s turn.
On the eve of NAB 2013, Sony released a statement that it has filed suit against RED for infringing on seven of its patents. [click to continue…]

Here’s some damages you don’t see in your everyday lawsuit… RED is asking a court to have existing Sony cameras destroyed.
RED brought the lawsuit today in federal court against Sony due to the technology inside of Sony’s F65, F55 and F5 cinema cameras – claiming that it infringes on two of RED’s patents. RED is asking the court to force Sony to stop making and selling the cameras and that Sony should surrender all profits derived from the previous sale of the cameras.
Additionally, RED asks the court to force Sony “to deliver up and destroy all infringing cameras.” Ouch. [click to continue…]

RED has dropped prices on its EPIC, Scarlet and ONE cameras in what seems to be a response to increasing competition in the video markets – although RED tips the reason as lower production costs and improve efficiency.
Here’s how the new pricing breaks down: [click to continue…]

If the RED Scarlet was your dream camera but just out of your reach, you might want to take a look at this deal. While they last, RED is selling several Scarlets for only $7100, which is a significant reduction from the standard $11,900 price point. [click to continue…]

RED’s new Meizler Module features wireless video, audio and timecode transmission, as well as a number of connection options. Additionally, the Meizler Module allows you to use the the REDsync iOS app to control the Scarlet and Epic. [click to continue…]