GoPro’s HERO4 Session Targeted by Polaroid for Patent Infringement


C&A Marketing, which licenses Polaroid’s brand name, is suing GoPro for patent infringement of its Polaroid Cube line of action cameras. C&A claims that the GoPro HERO4 Session is a ripoff of the Cube, which was introduced to the market several months before the HERO4 Session.

If you were familiar with the Polaroid Cube prior to the HERO4 Session launch, you couldn’t help but notice the striking similarity of the two.

I said as much in my coverage of the HERO4 Session announcement coverage: [Read more…]


Polaroid Bringing Back Red Pic-300 Instant Film Camera

Polaroid Pic-300

Polaroid is bringing back the red Pic-300 instant film camera for the holidays. The Polaroid 300 series has been a popular line of instant film cameras in recent years. According to Polaroid, the red version was in high-demand, and so they are bringing it back.

The Polaroid Pic-300 prints small, business card size photos and operates on AA batteries. The Pic-300 is available in blue, purple, black and now red for $69.99. Check them all out here at B&H Photo.