Hasselblad’s HV DSLR Kit Finally Reaches “Normal” Price

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Hasselblad has a history of making incredible cameras and lenses; however, some of its recent digital models have simply been knockoffs of Sony’s Cyber-shot and Alpha products – and ridiculously overpriced knockoffs at that.

One such camera is the Hasselblad HV, which is sold as a kit with a 24-70mm f/2.8 lens for a whopping $12,000 retail price tag.

Well, it’s no longer overpriced thanks to a recent $8,000 price cut, bringing the camera kit down to $3,999. This includes the Hasselblad HV body, Zeiss 24-70mm f/2.8 T* lens and a custom hard case with foam interior cutout.

The Sony A99 on which the Hasselblad HV is based runs $2,000 on its own and so does the Zeiss 24-70mm f/2.8 lens, which puts the camera and lens at $4,000 – and Hasselblad throws in the custom hardshell case.

While the Sony A99 is long in tooth, it’s still a solid full frame camera and, who knows, maybe the Hasselblad clone will become a collector’s item some day…

 

Hasselblad Unveils A5D Medium Format Aerial Cameras

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Hasselblad’s new A5D series of aerial cameras are available with CCD sensors at 40MP (A5D-40) and 60MP (A5D-60), or with a 50MP CMOS sensor (A5D-50c). The new A5D range is designed with no moving internal parts, which will prevent unintentional movement from aircraft vibration. Special Hasselblad aerial lenses will also be available with locking mounts. [Read more…]

Hasselblad H5D-40 Medium Format Camera Now Under $10K

Hasselblad H5D-40

The Hasselblad H5D-40 medium format camera is now available for $9995 (reg. $18,500). This includes both the body and the 40MP medium format back. I think this is the first time I have ever seen a new Hasselblad medium format camera break the $10k barrier.

You can buy the H5D-40 with the Hasselblad 80mm f/2.8 HC AF lens for $12,495 (reg. $21,000). Other models are also receiving multi-thousand dollar discounts up to and including the 60MP Hasselblad H5D-60. Check them all out here at B&H Photo.

$2300 Off Hasselblad Stellar Camera – Black Friday Deal?

Hasselblad Stellar

Hasselblad has no shame. The nonsensical Hasselblad Stellar camera is on sale for $999.99 (reg. $3299.99) for Black Friday. The problem with that, of course, is that the Stellar is a rebadged Sony RX100, which is on sale for a much more reasonable $448 (reg. $498).

So, even when discounted by $2300, you can still buy two Sony RX100 models for the price of the Stellar and have money left over for memory cards and accessories.

Hasselblad H5X Medium Format Camera Body Announced

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Hasselblad has announced its new H5X camera body, which is compatible with Hasselblad H System lenses and backs, as well as film backs and most third-party digital backs.

The H5X is largely intended to serve as a backup body for H5D users. It retails for €4,595 without viewfinder and €5,795 with viewfinder.

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More details in the press release below. [Read more…]