GE Digital Cameras looks to be adding Micro Four Thirds to its growing lineup of cameras. If a report from CNet Asia is accurate, we could see GE-branded Micro Four Thirds cameras by the end of the year.
For those unfamiliar with GE Digital Cameras, General Imaging Company is actually the company that makes and sells GE Digital Cameras subject to a brand-licensing agreement with General Electric (the company that owns the ‘GE’ trademark). Obviously, General Electric has at least some marginal oversight of the products and the use of its brand, but the actual company that is making and selling the cameras is a camera company. [Read more…]