E-PL3

Olympus-E-PL3

Olympus E-PL3 w/ 14-42mm Kit Lens

Olympus has finally let out word on the official price of the new E-PL3.  The new mirrorless camera is priced at $699 with either the 14-42mm or 17mm kit lens.

The E-PL3 should start shipping in September.  Check availability at B&H Photo and Amazon.com.

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Olympus has opened up its Micro Four Thirds line of cameras to three new cameras.  The Olympus E-PM1, E-PL3 and E-P3 (shown above) essentially make up the small, medium and large categories for the series.  Of course, “large” is a relative term with respect to the Olympus Micro Four Thirds line as a whole.

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The Olympus E-PM1, E-PL3 and E-P3 are expected to be launched later this week.  So, it makes sense that we are seeing a teaser campaign from Olympus, which is (right now) just a short video of a cloth draped over a camera.  The corner of the fabric lifts up, revealing a tiny portion of what has to be a new PEN camera, and then the video cuts off.

Of course, images the E-PM1 have already been leaked – and it is tiny.  [click to continue…]

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An invitation for a Taiwan press event all but confirms a June 30 announcement for the new Olympus PEN models, which appear to include the E-PM1, E-PL3 and E-P3.  [click to continue…]

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