Canon Withdrawing from Budget Compact Camera Market?

by on February 24, 2014

in Canon

Canon PowerShot ELPH 135

A report from a Japanese newspaper cites a Canon executive’s comments that Canon will begin to withdraw from the budget-oriented compact cameras over the next year or two. The report notes that low-priced compact camera sales have plummeted due to the rise of the smartphone camera market.

Canon will instead focus its efforts on DSLRs and high-performance compact cameras going forward. No mention was made of Canon’s mirrorless camera efforts.

[via Nikkan & Photo Rumors]

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{ 1 comment… read it below or add one }

1 Radek February 28, 2014 at 1:23 am

I have no idea how much manufacturers of those toy cameras can make, so I can’t really say if it is a smart decision to stop production. Indeed these days every phone has a camera which can produce acceptable pictures for showing on internet and even printing in postcard size. I would not miss those toy cameras. Hope it means DSLR and mirrorless cameras will see faster development now.

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