Nikon just dropped a new video that looks like it is teasing the upcoming retro-inspired full frame camera. As you can see and hear in the above video, the “Pure Photography” short shows a man wondering a bleak landscape with camera in hand. The distinctive clicks of the camera and the single frame in which the top of the camera just barely appears before the cut to a wider shot tease what’s coming in the next several days/weeks.
What a tease, eh?
Pure Photography will be a multi-part series that we can probably assume will lead to the unveiling of the Nikon F3-style camera.
As Nikon describes it: ”Nikon presents a series of short movies depicting a photographer roaming through Scotland with a camera as his only companion. Discover how he reunites with his creative side on his journey of self-discovery.”
At the end of the short, we also get just the slightest tease of the front of the new 50mm f/1.8 that is rumored to accompany the new camera.
Stay tuned. This should be fun.