Hasselblad Lunar: “Read My Lips, Five Thousand Dollars”

Hasselblad Lunar

The Hasselblad Lunar is expected to go on sale for $5,000 or so in April. In its promotion of the upcoming camera, Hasselblad is detailing the five models in the Lunar collection based on their stylistic exterior features – as opposed to what kind of images the Sony NEX-7 internals can produce.

The Lunar Collection consists of:

  • Black Leather
  • Brown Leather
  • Carbon Fiber
  • Mahogany
  • Zebra wood

Axel Foley Hasselblad

In the words of Axel Foley, “Read my lips, five thousand dollars.”

As a child of the 80s, this scene from Beverly Hills Cop kept replaying in my head today as I was contemplating how they get wood from a Zebra for the Hasselblad Lunar.



  1. says

    The Luna is utter garbage. It’s the exact opposite of the Nikon D800E. The Luna is high cost and average performance. Such a waste. I will take 2 D800E’s for the same price!