Vimeo finally added a monetization mechanism for user videos. Vimeo’s new Tip Jar lets viewers donate funds on Vimeo Plus and Pro users’ videos. The account holder keeps 85% of the donated tips, with the remaining 15% going to Vimeo.
The Tip Jar is already live and Plus and Pro members can activate the feature in their account now. The Tip Jar is rolling out ahead of an upcoming pay-to-view service for Pro subscribers in 2013. Both features could be quite a boon for indie filmmakers.