
Zacuto will be showing off a number of new wares at NAB 2011, including its new EVF designed to make HDSLR rigs a little more versatile for getting your eye in the frame. You can get a sneak peak of loads of new gear over at Zacuto.com.

It is pretty much all but confirmed that Apple will be unveiling the new “jaw dropping” version of Final Cut Pro at next week’s Final Cut Pro User Group SuperMeet in Vegas.
Apple itself has historically had little presence at the SuperMeets; however, this year, the presentation schedule has been wiped clear just a few days before the event. The prior-scheduled presentations looked to be a pretty big deal in and of themselves – with Avid and Canon (among others) bringing in special speakers to cater to the crowd. According to all reports, this schedule clearing was done at the behest of Apple. [click to continue…]

One of the big news nuggets coming out of NAB 2011 is Technicolor’s announcement that it has developed a ‘CineStyle’ profile for Canon DSLRs. According to the press statement, “Technicolor CineStyle provides cinematographers with a look that allows for the greatest image latitude as production photography moves into editorial and ultimately digital intermediate color-grading and delivery.”
The new Technicolor CineStyle will be unveiled next week at the NAB show in Las Vegas. There’s no word on delivery method of the new CineStyle to existing cameras; however, it makes sense to expect a firmware update soon (hopefully, next week).
Canon definitely has some “major product announcements” planned for the NAB show and, chances are, this new CineStyle profile will go hand-in-hand with whatever else Canon has up its sleeve for next week.
You can read the full press release from Technicolor below. [click to continue…]

I’ve been working on a short film project recently with my church (along with our in-house video director/my very good friend Nick, and some very talented volunteers). The short film is something we plan to use as part of our Easter morning service later this month. We’re shooting it entirely on the Canon 5D Mark II and Canon 7D. We shot most of the scenes in one day at two locations (around 25 total set ups for a 16+ hour shooting day). Yesterday, we wrapped up with the intro scene, which calls for the lead character in a vehicle talking on a cell phone.
I thought I would share some of the random little tools that really saved the day and helped us get the shots (and audio) that were critical to this production. [click to continue…]

A whole lot of glass…
As of March 2011, Nikon has produced over 60 million NIKKOR lenses.
Check out Nikon’s nostalgic press statement below. [click to continue…]

Westcott had a regular photographer’s playground set up at Photoshop World last week. Even though it had just announced the TD6 Spiderlite and new 7′ Parabolic umbrellas, there were plenty to be seen and put through the paces on the expo floor between the great classes at PSW.
One of the cool things that Westcott does for the attending photographers is set up several shooting stations with lights and live models to give everything a good run for your money. [click to continue…]